Building a Seamless Home Improvement Marketplace

Description

Homepro, Thailand’s the biggest leading home improvement center since 1995, sought to extend its brand beyond physical stores. The Homepro Marketplace project aimed to leverage the existing website's success and transform it into a full-fledged online marketplace, bringing Homepro directly into customers' homes.

Country : Thailand

Client

Homepro

Roles

Design Manger

Team

5 UX/UI Designer

Timeline

2.5 Months

Deliverable

Dicovery&Research, Product strategy, Service design and exprerience design

Overcoming Challenges and Achieving
Product Success

I led the design team in crafting user-centered journey experiences by combining strategic vision with design expertise. As Design Manager I responsible for

Built Client Partnerships: Aligned project goals with business outcomes to deliver impactful solutions.
Led High-Performing Teams: Fostered collaboration and innovation to deliver transformative user journeys.
Oversaw Projects Strategically: Managed timelines, resources, and risks while ensuring seamless stakeholder alignment.
Drove the Design Process: Led user research, journey mapping, and implementation to address user pain points and business challenges.

I led the design team in crafting user-centered journey experiences by combining strategic vision with design expertise. As Design Manager I responsible for

Built Client Partnerships: Aligned project goals with business outcomes to deliver impactful solutions.
Led High-Performing Teams: Fostered collaboration and innovation to deliver transformative user journeys.
Oversaw Projects Strategically: Managed timelines, resources, and risks while ensuring seamless stakeholder alignment.
Drove the Design Process: Led user research, journey mapping, and implementation to address user pain points and business challenges.

I led the design team in crafting user-centered journey experiences by combining strategic vision with design expertise. As Design Manager, I:

Built Client Partnerships: Aligned project goals with business outcomes to deliver impactful solutions.
Led High-Performing Teams: Fostered collaboration and innovation to deliver transformative user journeys.
Oversaw Projects Strategically: Managed timelines, resources, and risks while ensuring seamless stakeholder alignment.
Drove the Design Process: Led user research, journey mapping, and implementation to address user pain points and business challenges.

My leadership delivered a scalable journey framework for the HomePro Marketplace, optimizing customer experiences and driving measurable business value.